Tokyo Mise is located on the ground floor of Corredo Muromachi 3 in the very upscale district Nihonbashi. It is both a sit-down tea salon and a retail space where one can pick up a couple of sweets to go. Tokyo Mise is founded in 1803, headquartered in the Nishijin district of Kyoto and serving wagashi (traditional Japanese sweets) that reflect the four seasons and based around the Japanese tea culture, including matcha green tea. Tsuruya Yoshinobu (Tokyo Mise’s parent company) expanded to Tokyo’s Nihonbashi area for clients to savor freshly made treats made in front of their eyes by..
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MatchaBar in Williamsburg, Brooklyn is a hip matcha tea bar and brand founded by brothers Max and Graham Fortgang. Matcha tea was “discovered” by the Fortgangs out the necessity of a caffeine alternative that was healthier for them since they led stressful lives when they were college students. Their Williamsburg storefront offers drinks made with the fine-ground tea, including hot and iced matcha teas, iced specialty drinks, and Matchaccino, a matcha “cappuccino” made with almond milk and vanilla powder. Besides peddling the typical matcha lattes (they are almost everywhere in Manhattan), they want to introduce and educate the masses of..